The 10 essential steps for growing your e-mail list

The 10 essential steps for growing your e-mail list

If your website is quite new and you’re struggling to attract new visitors and generate new leads for your product or services, investing some time and money in building your e-mail list is a must. The process may seem too time-consuming if you’re a beginner and it’s...
3 tips for marketing emails with 54.06% open rate, 9.65% CTR

3 tips for marketing emails with 54.06% open rate, 9.65% CTR

According to Smart Insights’ Email marketing statistics for 2016, the average email open rate for companies in the health and wellness industry is 19.14% and the average click-through rate (CTR) is 2.94%. For emails promoting consumer goods, the average open...
How to create an email marketing campaign from scratch

How to create an email marketing campaign from scratch

One of the most effective forms of online marketing, email marketing uses a mix of text, graphics and links to deliver a message to people who are knowledgeable about a niche and may be interested in purchasing specific products or services. Email marketing can help...